Monday, August 19, 2019

John von Neumann :: Computer Science

John von Neumann ---------------- Von Neumann, a mathematician designed the architecture model for a CPU. This model was a single storage structure to hold both the set of instructions on how to perform the computation and the data required or generated by the computation. He designed it by treating the instructions in the same way as the data, a stored-program machine can easily change the instructions. In other words the machine is reprogrammable. Von Neumann’s archtectre is still used it todays modern CPU’S. The CPU ------- This diagram represents the structure of the Central Processing System. Arithmetic Logic Unit --------------------- The ALU performs addition and subtraction, logic operations, masking, and shifting (multiplication and division). Control Unit ------------ The Control Unit is the heart of the computer. It controls and co-ordinates the systems operations. This contains the system clock, program counter and the instruction register. It also manages the signals from the control bus. Registers --------- This is a form of high-speed memory which is contained inside of the CPU. All data must be represented in a register before it can be processed. Information is stored temporarily in the registers in which text or buffer positions or rectangles can be saved for later use. Buses ----- A bus is a channel or path between the components in a computer. Having a high-speed bus is important. A bus lets you connect computers components to the processor. The advantage of a bus is that it makes parts more interchangeable. If you want to get a better graphics card, you simply unplug the old card from the bus and plug in a new one. If you want two monitors on your computer, you plug two graphics cards into the bus. And so on. A PC usually has two buses. The first connects the CPU and the system memory. This is the fastest bus in the system. The second bus is the slower and it connects other devices, like the hard disk, CD drive,

Sunday, August 18, 2019

I Never Promised You a Rose Garden by Joanne Greenberg Essay examples -

"I Never Promised You a Rose Garden" by Joanne Greenberg Schizophrenia has long been a devastating mental illness and only recently have we begun to see an improvement in our capabilities to treat this disorder. The development of neuroleptics such as, Haldol, Risperidal, and Zyprexa have given psychiatrists, psychologists and their patients great hope in the battle against this mental disease. However, during the 1960s, drugs were not available and psychologists relied upon psychotherapy in order to treat patients. I Never Promised You a Rose Garden, is a description of a sixteen-year-old girl's battle with schizophrenia, in the 1960s. Deborah Blau’s illness spanned three years, in which she spent her life in a mental institution. The book itself is a semi-autobiographical account of Joanne Greenberg’s experiences in a mental hospital during her own bout with schizophrenia. She presents her experiences by relating them to Deborah. The novel was written to help fight the stigmatisms and prejudices held against mental illness. In the late 1960s, reactions to mental illness generally fell between two polarized attitudes. One, popular with the counterculture generation, romanticized mental illness as an altered state of consciousness that was rich in artistic, creative inspiration. The protagonist of this myth was the tortured artist who poured out his or her soul in writing or art between periods of mental breakdown; Sylvia Plath, Vincent Van Gogh, and Virginia Woolf are only a few such individuals whose artistry is practically inseparable from the idealized myths of their mental instability. Often their periods of mental breakdown were a source of inspiration, but before one romanticizes their mental illnesses, it necessary to remember that all three committed suicide. On the other end of the spectrum, mental illness was stigmatized as a weakness or fatal flaw on the part of the sufferer. Even today, many uninformed people regard mental illness as a stigmatized condition, shrouded in shameful secrecy and negative stereotypes, to be described with frightening or belittling euphemisms. In the late 1960s, when Greenberg's novel was published, mental illness was even more misunderstood and feared. The reading public had absorbed centuries of inaccurate information about mental illness, all based on prejudice, ignorance, and fear. Because of he... ... is sufficient to treat schizophrenia. Still, these new findings certainly do not invalidate the importance of empathy and understanding in the treatment of schizophrenia. Greenberg's desire to garner sympathy, respect, and understanding for sufferers of mental illness is still a valid concern, and her novel remains valuable as a sympathetic portrayal of mental illness. Although this novel uses outdated treatment methods, it does succeed in allowing the reader to see into the mind of a mentally ill person. Greenberg portrays the problem of mental illness from different perspectives. She details Jacob and Esther Blau's struggle with self-doubt, blame, and the stigma of their daughter's sickness. The novel also portrays the difficult, stressful work required of the medical professionals and the staff who work with mentally ill patients. However, most importantly, Greenberg portrays the experience of mental illness from the patient's point of view. Struggling with mental illness is not glamorous or easy. The road to recovery is lined with setbacks, doubt, and fear. It takes a great deal of courage and perseverance on Deborah's part to face her illness and fight it through treatment.

Saturday, August 17, 2019

Economics of Organizations Essay

Introduction Coca-Cola is one of the world largest beverage companies in the world. The company offers its consumers with more than 500 sparkling and still brands.   The company is best known for its flagship invention of the product coca-cola which was invented in the in 1886 John stitch Pemberton. The management of the company has committed efforts toward ensuring that the company continues to offer quality products to its consumers. The company has managed to grow and expand where it now operates in over 200 countries worldwide with a customer base of approximately 1.7 billion. In this case the coca cola company mainly produces the syrup concentrate, which is later sold to the various bottlers company worldwide. The company has engaged into many corporate social responsibility projects globally (CSR).   The CSR projects are economically important to the company as they improve business relation between the management and the stakeholders.   The company has established numerous globalization policies which are in line with the company mission to refresh the world both in the body and in the spirit. In addition, the management of the company aims at ensuring that the company create value and make a difference everywhere they engage.   Most importantly, the company also aims at ensuring that they introduce brand that help to satisfy the needs of all people. The company has been one of the most prominent companies in the beverage industry worldwide. Corporate Social Responsibility Coca-Cola operates in more than 200 countries globally.   Ultimately, there is need for the company to engage in many activities which have economic benefit to the communities around their business. Ultimately, organizations are expected to observe economic components that are they should conduct their business in such a way that they are consistent maximizing earnings per share (Asongu 84). Coca-cola is not unexceptional, hence the company should determine perfectly how they conduct their business so that to remain in the competitive edge hence maximizing the amount of profits they make.   It is economically important to for companies in this sector should ensure that they maintain strong but health competitions for a common objective of the shareholders.   Evidently, the only possible means to maintain a healthy relationship with the stakeholders is by engaging them through corporate social responsibilities projects (Asongu 84).   In addition the company should be defined by its consistent profitability of its total output productivity. The objectives behind the coca-cola company engaging in Corporate Social Responsibility activities it to guarantee sustainability.   Basically, the company bases it operations on the business ethics such as initiating development projects, contribution to training, facilitating economic growth among others (In Idowu 201).   It is evident that is if a company is economically stable it offers many benefits to the shareholders and the larger country in general. For instance, if a company is economically stable it will employ people and it will greatly contribute towards building a stronger economical country.   Coca-cola Company is always keen to ensure it has followed the due process and theories concerning how it operates corporate social responsibility projects or activities. Ultimately, Social responsibility has four dimensions that the company should be socially responsible. These include, legal, economic, voluntary and ethical.   Coca-cola Company is more focused to create profits but should aims to ensure the wellbeing of the society at the same time ensuring the set laws and regulations by the legal systems. Voluntary responsibilities for a company entail the ability of companies to initiate programs and other activities that aims to ensure wellbeing of the surrounding community. In business context, companies which ensure ethics and social responsibility in all levels of their operations are likely to have better outcomes than those which do not ensure social responsibility and ethics. For many years now, coca-cola company has followed and maintained the basic economic rules governing the manner at which Corporate Social Responsibility is carried out.   Many of its activities and programs are long term which has the aim to affirm the sustainability of the company (Idowu & Leal 46).   Basically, the company has established many measures which ensure they are in line with the rules and model. Analysis of the company organizational structure and its modus operandi it is evident that the company has managed to achieve their objectives. This is because the despite the fact that the company is organized into several regions the top management has implemented control measure of ensuring that the company in all the regional groups produce the same brands. According to the report released in 2008 there is an indication that the company is performing stunningly in the corporate responsibility sector.   The most areas which the company performs perfectly are issues concerning water issues carbon dioxide emission and product packaging. Corporate responsibility or sustainability is the key factors for companies to achieve good productivity (Idowu & Leal 46).   Good ethics and social performance go hand in hand in ensuring that the company achieves good performance.   The fact that the company engages in many social corporate responsibility activity helps the company to enhance its brand image and reputation. Evidently, customers habitually are attracted to brands and companies having good reputations in corporate responsibility areas. The tables below show the performance of coca-cola in relation corporate social responsibility activities. In this context, the company uses appropriate social accounting procedures which help the company to handle properly all matters concerning accountability.   The company uses annual audits from credible firms and inspections to ensure success of these programs.   For instance the statistics indicates a positive growth in the green house project footprint. Ultimately, this project has many economic advantages to the people and world in general (Asongu 86). Reduction of green house gases helps to eliminate harmful gases which are the major threats to the economy of all countries in the world. As a matter of fact, Coca Cola Company appears to have good strategies which guarantee long term CSR programs irrespective of the mother country. Conclusion From the above discussion it is evident that, Coca-Cola operates in more than 200 countries globally.   Ultimately, there is need for the company to engage in many activities which have economic benefit to the communities around their business. The fact that the organization more than 500 sparkling and still brands gives it a better chance to engage in many activities which tend to benefit the society where they operate in.   These projects are economically important to both society in general and the company.   Basically, voluntary responsibilities for a company entail the ability of companies to initiate programs and other activities that aims to ensure wellbeing of the surrounding community. In business context, companies which ensure ethics and social responsibility in all levels of their operations are likely to have better outcomes than those which do not ensure social responsibility and ethics References Asongu, J.J. Strategic Corporate Social Responsibility in Practice. Lawrenceville, GA:   Ã‚   Greenview   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Publishing, 2007. Print. Idowu, Samuel O, and Filho W. Leal. Global Practices of Corporate Social Responsibility.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Berlin: Springer   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Berlin, 2008. Print. Idowu, Samuel O. Professionals Perspectives of Corporate Social Responsibility. , 2009. Print.

Friday, August 16, 2019

W.H. Auden speech

Aden was not only a great poet during his life but an author as well as a playwright. An Interesting fact about Aden was that he was most well-known for his Hamilton-like ability to write poems in almost every verse form. This talent was one of the many reasons that he will be remembered as one of the leading literary influences in the 20th century. Sense of Loss He has left behind a legacy of work that has the ability to touch on and give written account to thoughts and emotions that, at times seem too difficult to express in our own words.One such time would be at a funeral, where one would be hard pressed to convey their emotions in a way that is clear but beautiful in the way that it is conveyed. I would believe it is only proper to quote a portion of Addend's own poem hat deals directly with this subject; its title being Funeral Blues. â€Å"He was my North, my South, my East and West, My working week and my Sunday rest, My noon, my midnight, my talk, my song: I thought that lo ve would last forever; I was wrong.The starts are not wanted now; put out every one, Pack up the moon and dismantle the Sun, Pour away the ocean and sweep up the wood; For nothing now can ever come to any good. † Humorous stories/ Recollections In High school, many of us were, to put it bluntly, forced to read poetry that all in all seemed boring, dealt with feelings and meanings we didn't care to comprehend ND had a rather gloomy or outright obsessive focus on love and relationships.I was one of those people who rather hated reading poetry and verse like Romeo and Juliet let alone spending an entire class trying to discuss the deep meanings pertaining to love and things of the like. Love Is great and all but does poetry about It need to be so Enter the poetry of W. H. Aden as a lovely shot of reality in the world of poetry on the subject of love. There is a quote from Aden that seems to summarize perfectly his approach to poetry, specifically poetry pertaining to love.  "Thousands have lived thou love, not one without water. This quote not only summarizes his approach but his tone with his poetry about love as well as other topics. Addend's ability to write about love without breaching the wall of dreamed fantasy or idealistic perfection is what truly set his apart. While love is important, as any emotion is, it is not a life sustaining forces as many Romantic poets' writings would lead people to believe. It is in his poetry that Addend's dry, blunt and sometimes sad sense of humor would shine though. Perhaps some found it a little strange and difficult to understand as humor, but it was uniquely him.Encourage the Living W. H. Aden was an artist the likes of which only comes around once in a great while. Even though he is no longer with us we can still experience him through his words and ideas. Through the ages his poems will continue to inspire people through his unique approach on poetry topics and humor. His poems have helped many to see Romant ic poetry in a different light and with a more realistic view point and a bit of humor. In closing I would like to leave you with one of his quotes, â€Å"We are all here on Earth to help others; what on Earth the others are here for, I don't know. †

Thursday, August 15, 2019

For and against

This essay will also consider three broad areas in support of the statement mentioned such as validity, convenience and privacy and will explore arguments against the statement such as amusement, audience rating and riots. It is undoubtedly the case that media is a crucial approach for people to obtain the social information immediately. The validity of this information must include accuracy and practicability (Brigit, 2003). In other words, people secure the news useful and helpful for themselves. Because news is direct way to receive the data providing not only policy but also employment.In fact, most people tend to read the newspapers to gain the up-to-date news, when having a breakfast. If the news is unreliable or unavailable, nobody will trust it and news indeed lose its meaning. In addition, media brings us convenience in the routine, especially providing advertisement and entertainment. Contemporaries, people can Just stay at home and receive what they want, such as shopping and booking goods on the television. At the same time, people can receive the pleasure when watching some comedies and cartoon. Besides, paying more attention to expose the personal lives of famous people in the public is immoral.Walks(2013) states that everybody has the right to keep the privacy. To over concern their privacy is possible to make celebrities gloomy or stressful and this might lead to they get psychological disease. Although the favorable points of media reporting the relative news are apparent, its drawbacks can also be frustrating. Initially, famous people in magazine are the highlight when people read it. It is obvious that people in the developing rapidly society undertake numerous stresses come from live and work and they need relax.Therefore, amusement in media has become an essential factor when reading it in leisure time. Furthermore, if the news from media is totally about policy and employment, the readers must feel monotonous and annoyed and this probably leads to the audience rating is decreasing and affect the benefits of media. If media broadcasts the whole actual political issue on governments as negative, it is easy to cause mass rioting. People need the real and positive news to support contemporary government and to make a contribution to the society, but over-passive news will cause conflict and complaint to government.From what has been discussed above, the arguments in favor of media reporting the relative news are stronger than those against, on condition that appropriately putting some stories of famous people to increase the interests of reading or watching news. In conclusion, broadcasting relative news for media is necessary in order to deliver the news with reliability and practicability. This measure would not only bring convenience in routine life, but also protect celebrities' privacy.

High School and Graduation Essay

Graduation is a goal that everyone wants to accomplish in life. Whether it is from daycare, middle school, high school, or college, it’s a major accomplishment. Graduation from high school was something that I always looked forward to. The fact that it took twelve years of grading school to get a diploma made it more exciting and made me more anxious. Graduation also comes with an emotional impact. Especially when you’ve spent half of your life growing and learning to love your fellow classmates. From making best friends in kindergarten, to making pointless enemies in middle school. We never know how big of a deal it is until high school. That is when we realize that it starts the countdown of how many days that we have left with each other. We never really realize how much we will miss everyone and everything until the closer we approach graduation. Cherish every moment! The actual day of graduation contains the most emotion for some and most excitement for others. For me, it was both. I remember the exact feeling of waking up that morning. The smell of a huge breakfast meal aroused me. It was my day. I was beyond anxious and excited. Almost so anxious to the point of an anxiety attack but so excited to the point of a panic attack. Waking up and realizing that this was my first official day of a graduate was so amazing. I was going to college. I was getting the chance to fulfill my dreams. I remember walking into the kitchen and seeing the meal and looking at my momma and crying. I sure was going to miss this. The home cooked meals and family gatherings would be missed the most. After graduation, the summer before my new beginning, was different. I felt like an adult. My parents treated me more like an adult. Going out with friends and staying out late was great. I still remember going to Orientation at Ole Miss. Meeting new people and learning the campus. Not having to worry about high school and going to meet teachers was wonderful. Life was beginning for me! Graduating from high school has changed my life dramatically. I am now a freshman in college and I love it. My first week was amazing, everything was crazy. My legs are still sore as I type this. The University of Mississippi should be named the University of Hills. There are hills galore! It seems as if everything is always busy on campus. People running around like headless chicken. I also enjoy the freedom of college. No curfew is great! As far as family goes, I miss them like crazy! Phone calls from my mother comes in seem to come like every ten minutes. So, as far as graduating goes, it’s a great experience. Comes with many different emotions. Some good emotions and some bad emotions. We realize how much we actually care for your peers. It is always fun and a great learning experience to begin a new chapter in life. I will never forget my graduation day, from beginning to end. Walking across the stage with the biggest Kool-Aid smile, hearing loved ones scream and chant my name, and looking my principal, Mike Martin, in the eyes as he hand me my diploma telling me congratulations. I’ve learned to cherish every moment I spend with my peers. I never knew I’d miss something that I hated doing so much. As I said before, cherish EVERY moment!!

Wednesday, August 14, 2019

Capital Allocation Competency on Business

This study has highlighted the marketing behaviour of Wesfarmers Limited. In this connection, this study has highlighted stakeholder’s perceptions regarding the performance of the organisation. In addition, this study has provided the reputation, mission and corporate service responsibility of Wesfarmers. On the other hand, in this study the annual ranking of Wesfarmers would be mentioned. This study has also identified the stakeholders of the organisation. The business objectives of Wesfarmers would be discussed in this connection.   In this section, Wesfarmers Limited is a renowned Australian conglomerate and the head quarter is in Western Australia. Wesfarmers is famous for its retailing business. In addition, Wesfarmers is also famous for the production of chemicals, fertilisers, coal mining and other safety products. As opined by Ohata & Kumar (2012), it can be mentioned that Wesfarmers has earned highest revenue in the year of 2015 within the industry. Wesfarmers has earned AUS$ 62.7 billion revenue. Moreover, it can be added that Wesfarmers overtook it’s rival Woolworths Limited. The number of employees in this organisation is approximately 205000 and therefore, it can be identified that Wesfarmers is the largest private organisation of Australia. On the other hand, it can be mentioned that the number of shareholders of Wesfarmers are approximately 530,000. Wesfarmers cooperative limited was developed in the year of 1914 as a cooperative organisation. In the year of 1919, more than 65 cooperative org anisations were treated as the agents of Westralian farmers association. On the other hand, it can be stated that after becoming a renowned public organisation, Wesfarmers has aimed to acquire other businesses. In this context, Wesfarmers has acquired Coles group, departmental stores, Kmart automobile organisations, chemical, energy and the fertilisers companies. In the words of Arrfelt et al., (2015), the objectives of Wesfarmers can be discussed briefly in the following: This study also highlights the mission statement of Wesfarmers. In this connection, Haar & White (2013) opined that Wesfarmers aimed to deliver a satisfactory return to the organisational shareholders. Moreover, it can be stated that Wesfarmers has aimed to develop and maintain a disciplined business culture. Furthermore, it can be mentioned that Wesfarmers has focused on four core values such as openness, integrity, boldness and accountability, with refer to the appendix 1. As per the concept of integrity, Wesfarmers tried to do right thing, whereas the openness mission is helpful to work together as one team. The boldness mission highlighted that Wesfarmers always aimed to improve their business performance to earn more revenue compared to it’s competitors.   The accountability factor aimed to the cost structure of the organisation. Mehta & Gupta (2014) added that Wesfarmers aimed to follow end to end relationship with the stakeholders and aimed to manage each of the phase of partner’s work wear cycle. Wesfarmers group has also aimed to the entire systems and processes to meet the organisational passion for the business. According to Benn, Dunphy & Griffiths (2014), it can be mentioned that Wesfarmers is at thirteenth position as per the ranking of corporate reputation index of 2015. The shares of Wesfarmers Limited are higher by 1%. On the contrary, Jia et al., (2014) argued that over the last 12 months the performance of Wesfarmers is not at all impressive along with the gaining of the share price by 3.6%, compared to the 8.1% gain in the index. As per the review, it can be added that the retail market offer the investors of the organisation a steadier growth profile. Therefore, it can be opined that the return on earnings from the business has increased. As a result, the overall profitability of the organisation would be increased (Wesfarmers.com.au). As per the statement of Kim, Lee & Prideaux (2014), it can be stated that Wesfarmers used to listen and understand the necessity and requirements of the stakeholders in order to make the business of the organisation successful. This stud has identified the employees, consumers, shareholders, suppliers, media, government and the non government organisations as the stakeholders of the company. As per the recent study, it can be noticed that Wesfarmers has employed 220000 people in the year of 2016. Cosby (2014) mentioned that the employees of Wesfarmers seek to be a part of the decision making procedure and provide their valuable review, which would be helpful for the business restructuring. The organisation has also aimed to receive feedback from the employees to improve the performance of the organisation. In this connection, the whistle blower process is benefitted to receive the reviews of the subordinates annually (Ellinger et al., 2012). Wesfarmers always tried to communicate with it’s consumers in order to identify the satisfaction of them. In this connection, the organisation has tried to contact with them through emails, letters, telephones and also trough official websites. After collecting the information and consumers’ feedback, the management supervise the feedback of the consumers based on the collected information. The main issue, which the shareholders of Wesfarmers increased, is connected with the balance sheet and the industrial competitiveness. This would be helpful to operate the dividend policy and portfolio management. Wesfarmers aimed to maintain a long term relation with the suppliers. In this context, Shen et al., (2013) cited that the long term business sustainability would be improved. Wesfarmers is able to return the investment of the suppliers from the business. With refer to the appendix 2, the seven dimensions of corporate culture figure depicted that corporate competency is helpful to analyse the connection between the corporate communication strategy, organisational stakeholders’ position and the performance of the organisation. In the point of Killingsworth & Flynn (2016), it can be mentioned that although there are some small inconsistencies within the model, these minor shortcomings would be reflected in case of the application of seven dimensions of corporate personality scale. On the other hand, it can be added that this corporate connection can be discussed with the help of seven following dimensions, which are benefitted to achieve the mission and the vision statement of an organisation. As per the concept of agreeableness, it can be mentioned that agreeableness is depending upon four dimensions such as social justice, sustainability, and openness and employee engagement. Wesfarmers has aimed to maintain the open arm business culture and follow the corporate social responsibility to improve the business performance and also increase the satisfaction level of the consumers. In this context, Ohata & Kumar (2012) opined that the Wesfarmers also looking for the product innovation in order to improve the performance of the organisation. In addition, the organisation has planned to implement strategic plans to achieve the objectives of the organisation. Core competencies are helpful to develop the organisational strategic management. Strategic development would in turn help Wesfarmers to set the business goals. In addition, it can be mentioned that knowledge would provide the managers of the organisation relevant information. This information is required to recognise the opportunities within the business environment. In the words of Haar & White (2013), this dimension is able to control the inward looking, aggressive and the arrogant corporate personality of Wesfarmers. In this purpose, the managers of Wesfarmers need to monitor the performance of the employees significantly. With the help of this dimension, Wesfarmers would be able to overcome the challenging situation in the business. As opined by Mehta & Gupta (2014), it can be mentioned that the management of an organisation can maintain a stronger relationship with the external stakeholders. This dimension of corporate characteristics refers that Wesfarmers only recruited the efficient and skilled employees. Moreover, it can be added that the employees, who have experiences in this field get the opportunity to recruit. The performance of the skilled employees would in turn increase the overall productivity of the organisation. In order to develop the corporate communication strategies of Wesfarmers, this study has mentioned some relevant approaches. It is necessary to achieve the organisation’s goal to meet the business objectives. According to Benn, Dunphy & Griffiths (2014), these corporation strategies can increase the reputation of the organisation. In this purpose, Wesfarmers could improve the relationship with the stakeholders. The stakeholders also will willing to maintain a long term relationship with the organisation. Moreover, the corporate competencies are aimed to implement product innovation strategy in order to improve the business strategy. Therefore, it can be inferred that core competencies of the business would be increased. In addition, Cosby (2014) mentioned that it is necessary to develop the trust of the stakeholders. This is also important to make a business successful. On the other hand, it can be mentioned that Wesfarmers requires to improve the brand image and the brand valuation. This would increase the consumer purchase intentions and consumer loyalty. The consumers also would like to purchase goods from the organisation. Therefore, it can be inferred that the revenue earning by the organisation would be increased. This would in turn increase the profitability statement of the organisation. The business by the organisation would be expanded in the global market. On the other hand, Killingsworth & Flynn (2016) cited that based on the SWOT analysis, the strength and weakness of the organisation would be identified. This would in turn help the organisation to improve the performance by identifying the shortcomings in their performance. Therefore, these approaches can significantly improve the performance of Wesfarmers. After analysing the overall study, it can be recommended that seven dimension of competency is required to implement within the organisation. This can effectively increase the performance of an organisation. Moreover, it can be stated that the organisation also requires to follow corporate social responsibility program to achieve the business objectives. The performance of the organisation would be successful. This study has highlighted the importance of corporate communication. In this context, this study has described the background of the organisation. In addition, this study has mentioned the position of Wesfarmers as per the RepTrak review. This highlights the financial performance of the organisation. On the other hand, this study is important to identify the stakeholders of the organisation and how they reflect the business of the company. The mission and the vision statement of Wesfarmers has described in this connection. In this study, the importance of seven dimensions of corporate competency has discussed which has enhanced the essence of the study. Arrfelt, M., Wiseman, R. M., McNamara, G., & Hult, G. T. M. (2015). 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